BIO
Personal Profile
My graphic design journey started in digital marketing, when I interned at both a local agency in the town where I attended college, as well as a summer internship at Hasbro. After graduating, I began designing artwork for packaging and retail products at companies in the gift and souvenir industry. I fell in love with packaging art at these jobs, but wanted to further round out my skill arsenal with professional branding experience. For the past year, I have worked as a freelance graphic designer, specializing in making branding systems and collateral for small businesses and self-employed individuals. Moving forward, I am looking to continually expand on my branding and packaging experience by collaborating with passionate business owners and fellow creatives who prioritize quality design work.
Experience
Freelance Designer
Self-Employed
Sep. 2020 - Present
Lead Designer
Nassau Candy
Oct. 2016 - Sep. 2020
Graphic Designer
Jardine Associates
June 2015 - Sep. 2016
Digital Marketing Specialist
Paragon Digital Marketing
Sep. 2014 - Dec. 2014
Digital Marketing Specialist
Hasbro, Inc.
June 2014 - Aug. 2014
Providing logo and brand design, custom illustration, and social media collateral via contract remote jobs and freelance inquiries.
Art directed and developed custom packaging artwork for retail collections for 200+ clients, including big name brands like Disney, Warner Bros. World, Six Flags, Cartoon Network, and Universal Studios. Collaborated with production and marketing teams to produce web, social and print marketing content. Served as the primary point of contact for art needs from all vendors and four partner companies.
Developed custom designs for retail goods, sold in collegiate Barnes and Noble stores nationwide.
Supported paid search marketing initiatives for client campaigns via Google AdWords, LinkedIn, and Facebook. Earned a Google AdWords certification at this time.
Created branding elements for Monopoly, Play-Doh, My Little Pony and Transformers. Created ads for
YouTube and Hasbro website, beta-tested new website features, and analyzed digital ad performance.